DrawyBook Augmented Reality Game Experience
The BIC Kids DrawyBook app is a unique gaming experience for kids based on storytelling that lets children bring their drawings on paper to life with the magic of augmented reality. The kids can then bring their drawings back into the app as part of an interactive story which places the child and their creativity at the centre of this unique digital experience.
By bringing together gamification and storytelling in an explosion of digital creativity, BIC Kids aims to stand out as the colouring brand of choice for fuelling child development.
- Technologies:Unity3D, Vuforia
- Location:UK, London