UPS is one of the world’s biggest global shipping and logistics companies with a business model that has innovation at its core. To showcase the company’s innovation, imagination, and invention at the delayed Expo 2020, UPS delivered an industry-first 3D immersive metaverse experience.
Online visitors can freely navigate across a rich and abstract environment directly from their web browser. Interacting with products, solutions and case studies located across the virtual exhibition hall. The experience was such a big hit that it was later converted into a standalone mobile App.